Vanessa Martinez
Director of Revenue
vanessa-martinez

As the Director of Revenue, I oversee the Integrated Revenue Team, guiding business development, sales, marketing, and operations to align with and achieve company revenue goals. My approach focuses on activating my dynamic team members’ unique strengths and fostering cross department collaboration and achievement.

My early career experiences at Liger, a Tarkenton Company, have shaped my ability to intuitively operationalize new services, ensuring seamless integration across sales, marketing, and delivery teams.

Specializing in B2B organizations operating in complex industries, I bring a creative and strategic mindset to my work. I focus on sustainably building innovation on top of existing frameworks to meet organizational goals, maintaining a balance between creative problem-solving and practicality.

Outside of my professional role, my passions for yoga, gardening, and golf make me a student to the relationship between intention and outcome. These activities nurture my ability to stay reflective, composed, and methodically curious. I am motivated by challenges, competitive by nature, and driven to explore out-of-the-box solutions while valuing tried-and-true methods.

At Tarkenton, I wake up each day and look forward to the next innovative idea, crafting a strategic plan, and being inspired by my team’s capacity for excellence.