Archive for May 2023
Ideas at Work – AI: Hope or Hype?
One of my favorite parts of being an NFL quarterback was getting to install the offense every year during training camp. Football is a constant chess match between offenses and defenses, and there were some truly exceptional defenses during that era, so it was a real challenge to find ways to beat them. During my…
Read MoreIdeas at Work – It’s Time to Be a Front-Facing Leader Again
On the wall in my office I have a framed picture of one of the great mentors of my life: Sam Walton, the founder of Walmart. He was one of the greatest business leaders to ever live, and I had the great fortune to get to know him and see how he did things. Everything…
Read MoreIdeas at Work – Six Ways to Make Your Marketing Budget Go Further in a Recession
My first NFL coach was Norm van Brocklin and he was a Hall of Fame quarterback. But he was a pocket quarterback. It was 1961. Nobody was a scrambler. I came up and I was a mobile quarterback. I would buy myself time running back and forth or up and down and so forth. I…
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